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Wang Jianlin, China’s former richest man once again mired in a cash flow crisis, is frequently selling his shares and assets in response to the urgent need to be caught off guard and the huge share buyback pressure facing the possible failure of Zhuhai Wanda’s listing at the end of the year.

At this moment,A mysterious post-80s businessperson stepped forward and bought a 49% stake in Wanda’s investment for 2.262 billion yuan.In addition, Wanda has successively transferred equity and reduced its holdings to Lu Lili, the proprietress of Oriental Fortune, and Xinxian Rongzhi. Wang Jianlin has temporarily weathered the crisis.

And this billionaire, who is not well known to the outside world, is Ke Liming, the chairperson of the board of directors of Chinese Confucianism and Italy. He crossed the border from hedge funds to the film investment field, and in this extremely risky industry, he frequently hit hit hit hits and became famous.

He does business with Pony Ma, China’s Confucianism and Tencent’s equity business is closely tied; he once helped Xu Jiayin, who was in crisis with blood transfusion; now this man, who is difficult to open the company’s official website and hard to find on the rich list, has become Wang Jianlin’s "white knight".

However, behind these transactions, there was his meticulous planning and the huge ambition of capital operation.

First, concocting explosions

Movies are a business with a very high failure rate, even for big productions, well-known directors, and popular movie stars, there are many precedents for capsizing in the gutter.

As Yan Yan, a partner at Saifu Asia Investment Fund, put it, "art and the box office seem to be in constant contradiction."

In recent years, the market environment of the film and television industry has deteriorated, and the original "the principle of factor sparsity" has become the "rule of nine".Only the top 10% or even 5% of movies can make money.

But in this miserable track, Colliming, who debuted halfway, rarely failed in the early days of his business.

After graduating with a master’s degree in finance, he took a step-by-step job at Persistent Hedge hedge fund in Hong Kong. In 2009, Asian finance swept the entire capital markets. It was said that he lost money in the stock market that year, and then decided to leave the financial industry and start a new business.

This year, he took the remaining 2 million yuan to the advertising company founded by his brother Ke Jiuming, and renamed the company "Beijing Ruyi Xinxin Film Investment Company" (Referred to as Ruyi Films)…

Ruyi Pictures initially cut into TV dramas. With years of investment banking thinking, he has a high degree of sensitivity and judgment on the cost and profit prospects of TV dramas, and almost "can roughly estimate the production cost after reading the script".

During this period, Ruyi Films planned and produced well-known works such as "Iron Teeth Bronze Teeth Ji Xiaolan 4", "Ex-Wife’s Station", "Spring of Li Chun" and "Woman of the Swordsman Family". The TV series "No War in Beiping" won the Magnolia Award, the Flying Sky Award and the China Golden Eagle Excellence Award.

Due to the saturation of the TV drama industry, he turned his attention to movies. After studying classic IPs such as Marvel, Ke Liming decided to cut into the IP and set up a "Confucian-Italian Books" company, planning and publishing the "To Youth" series, and successively acquired "Langya Bang", "Biography of Miyue", "Three Lives and Three Miles and Ten Miles of Peach Blossom", "No War in Peking" and other best-selling online articles, and turned them into film and television dramas.

In 2013, Ruyi Film and Zhao Wei jointly produced the "To Youth" series of films, which became an instant hit. After that, the box office of "Old Boy" and "Small Times 3/4" became popular, and the company became a well-known producer on the big screen overnight.

And "Old Boy Raptor Crossing the River" spawned the hit song "Little Apple", which also introduced the outside world to Colliming’s marketing talents.

In recent years, although there are not many works invested by Confucianism, there are not a few excellent performers. Behind the box office 5.40 billion "Hello, Li Huanying" and this summer box office champion "Vanishing She", there are Confucianism Pictures.

"I would never define myself as a filmmaker, I am an investor," Mr. Colliming stressed in an interview. It was the abandonment of past film industry empiricism that allowed the young man to create a methodology using investment models and financial thinking.

He brought quantitative analysis and big data to the extreme, and established a unique evaluation system. First of all, he subdivided the theme into characters, emotions, scenes, freshness, etc., and conducted data analysis on these subdivisions.

Secondly, it summarizes the "eight-character formula" of popular IPs –Life and death, poverty and wealth, love and hate, poverty and prosperity.

If a work gets more than "7 points" in his own evaluation system, Ke Liming will immediately start the director’s "database" and match it with the director’s strengths and weaknesses, audience ratings of past works, and box office results, thereby increasing the success rate of high-return births.

In Ke Liming’s view, investing in movies is like investing in stocks. "It is similar to studying the relevant indexes of the broader market. What is the standard index of the broader market, and what is the correlation of the same industry? It is completely operated according to the analysis method of stocks."

It can be said that Colliming’s style of play was undoubtedly a dimensionality reduction blow to the Chinese film industry at that time. He used a capital yardstick to reshape the film production process and became a rising star in the industry.

II. Capital thinking

In the golden age of Chinese movies, it would be a pity if Ruyi Pictures’ perfect capital story was not realized in time.

For the investment banker, this is a once-in-a-lifetime opportunity.

As early as August 2014, China Technology Holdings planned to acquire Ruyi Pictures in 1.50 billion, and the valuation at that time was based on the latter’s performance commitment of 130 million yuan in 2015.

At that time, the market was full of doubts. Colliming explained that the company already had a lot of IP reserves, which was equivalent to driving down future costs. He stressed: "The value of the entrance cannot be evaluated. If we can produce five movies in the next year, and the box office will be 35 billion yuan per year, then our value will be underestimated."

But for this practice of using future profit promises as valuation reference coordinates, regulators paid close attention, and investors also had many controversies. Finally, a year later, the deal collapsed.

In 2015, Tianshen Entertainment’s M & A fund announced the acquisition of 49% of Ruyi Film for 1.323 billion yuan in cash. That is to say, in just one year, Ruyi Film’s valuation has reached 2.70 billion yuan, soaring 80%.

But less than a year after the acquisition, Tianshen Entertainment sold it to Dayu Assets for 1.617 billion yuan, and the overall valuation of Ruyi Pictures has risen to 3.30 billion yuan.

In 2020, Ke Liming’s life trajectory is linked with Ma Ma and Xu Jiayin. At that time, Hengteng Network, which aspires to become "China Netflix", 7.20 billion Hong Kong dollars(6.60 billion yuan)Fully acquired assets such as Ruyi Film, Pumpkin Film and Television, and Jingxiu Network. At this time, the valuation is nearly 5 times that of 2014.

However, a few months later, Hengda debt thunder, Hengteng network shares were sold. During the period, Ke Liming to 4.433 billion Hong Kong dollars to take back Hengda held 739 million shares, than when he sold to Hengteng network a lot more expensive, which is also the side of ke justice.

Since then, Hengda has been reducing its holdings all the way, eventually cashing out more than 10 billion Hong Kong dollars and clearing all its positions. In 2021, Hengteng Network was renamed China Ruyi, and Ke Liming served as the chairperson of the company.

In addition, Ruyi Pictures has also spread "scandals" about capital transactions with Jixiang and Shanshan.

Hengda out, the relationship between Tencent and Ruyi film increasingly close, in addition to subscribing to China Ruyi just issued 4 billion Hong Kong dollar fixed share, but also in the content authorization, membership sharing and pumpkin film cooperation, but also for Ruyi games to provide technical services and channel promotion help.

It can be seen that,Since he started his business, Ke Liming seems to have set the goal of capital operation for Confucianism.He used a brand-new routine to invest in movies, finding a new way to support non-professional directors such as Xiao Yang, Jia Ling, and Chen Sicheng, and forcefully broke out into a world.

After studying the overseas streaming media model, Ruyi’s Pumpkin Movie is benchmarked against Netflix, with the ad-free membership system as the highlight, with the content production of Ruyi Pictures, the content authorization of shareholder Tencent, the experience of using Pumpkin Movie, and the film and television fans.

In addition, its Jingxiu Games can also be developed in conjunction with the IP of Ruyi Reserve, realizing the trident combination of "film and television production, investment + streaming media + games".

From finance to film, Mr. Colliming has struggled to find ways to raise the valuation of his stake, and now, in the midst of Wanda’s troubles, he has the chance to take a stake in China’s largest cinema company.

III. Engage in the downstream

There is one similarity between investing in the stock market and investing in movies, and that isIt is impossible to predict accurately forever.

Perhaps a certain method has a very high success rate in a particular period, but times change, audience preferences, trends, and changes in artistic techniques are unpredictable, and it is impossible to eat fresh food all over the world.

Moreover, even if you bet on popular works, it does not mean that you will be able to make money. For example, in 2013, the box office of "To Youth", "Old Boy" and "Small Times" invested by Ruyi exceeded 1.50 billion, but Ruyi Xinxin lost 2.53 million yuan that year.

Film and television investment and PE/VC investment are very different in terms of returns. Venture capital may be able to generate huge returns through one or two successful projects, helping companies gain fame in the industry and acquire more good projects.

But film investment is difficult. On the one hand, the film industry chain is like shooting a movie, which is long and complex. Of the box office revenue of the movie, 3.3% is used to pay taxes, 5% is given to the film development fund, and the remaining nearly 50% goes to the theater.(Or theater brand side)4% to 6% goes to the distributor, and about 40% goes to the producer.

So the movie income is shared by everyone, and the current movie investment is basically produced by many parties(Investment)Although Ruyi has bet on multiple hits, they are all jointly produced in "Vanished Her" and "Hello, Li Huanying", not the first investor, and the share is limited.

On the other hand, a good movie cannot find a so-called fixed formula. After the success of Ruyi Film in 2013, the follow-up of its own IP works was weak, which caused the youth to change the main creator and hit the street; the movie version of "Three Lives, Three Worlds and Ten Miles of Peach Blossom" was complained as a bad movie.

Since the beginning of this year, among the works invested by Confucianism and Italy, the low-cost production of "Keep You Safe" has performed well and is expected to generate some profits, but "Exchange Life" is likely to lose money, and the movie "Enthusiastic" is still in theaters.

In 2022, China’s Ruyi, which originally relied on film investment, accounted for 88% of its business composition, plus Internet community value-added services accounted for more than 90% of the income, while content production only received 100 million yuan of income, accounting for only 8%.

That is to say, in the cold winter of the film and television industry, it is Pumpkin Movies that has supported the company’s basic disk. China Ruyi has not released the latest user data of Pumpkin Movies, but as of the end of 2021, Pumpkin Movies has accumulated registered member 70.84 million, an increase of 101% year-on-year; cumulative paid subscription users 28.68 million, an increase of 472% year-on-year.

Although after years of hard work, Confucianism has amassed a high reputation in the industryThe contribution of film investment to performance is limited and volatile.

Today, after investing in Wanda, Shanghai Ruyi indirectly holds a 9.8% stake in Wanda Film, although as a financial investment. But through this deal, Ke Liming has successfully intervened in downstream channels. You know, Wanda Film is the absolute leader of domestic cinema chains. As of the end of June 2023, Wanda Film’s market share reached 16.8%.

Colliming pulled Wang Jianlin, and the feedback he got must be the convenience of arranging films in his works, as well as the greater voice over the cinema.

Write at the end

In the film and television industry, the only constant is change itself.

"Li Du’s poems have been passed down through the ages, and so far they are not new." It is the norm for a generation of newcomers to replace old people.

When Ke Liming joined the industry, he built a country with investment banking thinking, and his valuation soared and his reputation grew. But today, his thinking has seemed a little old. Investing in Wanda may be able to make it new by supplementing the industrial chain.

But for a company whose performance fluctuates so violently, relies heavily on the streaming business, and has little profit from movie investment, it has little effect on increasing market value other than following the fluctuations of the industry market.

Of course, this is also the flaw of all film and television companies, not Colliming alone.

This article is from the WeChat official account:Tide WAVE (ID: WAVE-BIZ)Author: Xie Zefeng, Editor: Yang Xuran

1905 movie network news　In terms of "hard work", it is difficult for the Chinese film industry to compare with Jackie Chan. This is not the case. During the Shanghai International Film Festival, Jackie Chan announced that he was going to make a new film again. On June 19, the film "Raging Sandstorm" held a press conference in Shanghai to officially announce the launch. On the same day, Jackie Chan appeared with director Scott Wolf and actor John Cena and introduced the origin of the whole project to everyone.

"Raging Sandstorm" tells the story of a veteran special forces soldier Luo Feng (sound) who met a foreign mercenary in the Middle East desert during a mission. The two men became allies after gradually getting to know each other and fought together for their beliefs. Jackie Chan revealed that the story was based on the real experience of an entrepreneur friend of his. After listening to it, he found an editor to re-adapt it. The whole creative process took two years and was not finalized until a month ago.

In the process of filming and other films in the past, Jackie Chan has entered the desert area many times to shoot. He admits that this environment is very difficult to shoot movies. Sand will limit the use of the shooting site, and people in extremely dry environments will also suffer from severe water shortage. However, the most terrifying thing in the desert is to encounter heavy rain. On the day of the press conference, it rained heavily in Shanghai. Jackie Chan "silently made a wish". After entering the desert, it must not rain, otherwise it will be bad to be trapped in the desert.

The rival actor who worked with Jackie Chan this time also has "real kung fu": John Cena, WWE World Wrestling Champion. Even Jackie Chan, the kung fu superstar, can’t help but tease himself: "I’m thinking about how to beat him reasonably every day now. I probably need to punch and run, or I’ll be finished if I get locked up by him." And John himself is not weak, thinking that he can definitely compete with Jackie Chan.

In addition to the script, characters and "kung fu", another reason for the collaboration between the two is the "Chinese complex" of John and the director Scott. John himself is a Chinese fan and his Chinese level is not bad. In order to give him a "big slap", Jackie Chan decided to teach the wrestling master to sing "Men’s Self-improvement" on the spot. John sang quite hard, but unfortunately the treble part was a little difficult, Jackie Chan said with a smile: "Let’s be your WWE champion!" Although the director Scott is not good at Chinese, he has also developed his own understanding of Chinese culture after more than three months of preparing projects in China: "I love hot pot so much!"

On the same day, "Raging Sandstorm" was officially launched, and the future crew will complete filming in the Middle East desert.

Samuel Hung interviewed

"At present, the Chinese film market is very prosperous. For a period of time, overseas films came to our market and exported their culture to us. I have always had a desire to make better films so that they can understand Chinese culture and let more audiences from different countries understand our culture." During the Cannes Film Festival, Hong Jinbao said in an interview with the media.

Samuel Hung hopesCreate more high-quality Chinese films to enter the international market

Hong Jinbao will also start a diversified cooperation with Tianying Media to create more high-quality Chinese films to enter the international market. As a generation of Chinese "kung fu guru", Hong Jinbao has been promoting Chinese martial arts as the core for more than 60 years. He has starred in classic action films such as "Enter the Dragon" and "Summer Lucky Star" one after another, and has served as the finger, director, and producer of many well-known films. At the moment when Chinese films are booming, Chinese films have accelerated the pace of going global, and the effect is not as ideal as expected. The Chinese way of storytelling is not understood by overseas audiences. We need to stand in the perspective of the world and develop new models.

When talking about Hong Tianming, Mr. Hong Jinbao introduced that at present, Hong Tianming is "full of wings" in his career and has his own ideas and plans. As the eldest son, although Hong Tianming has not "inherited his father’s business" and become a star, he has taken solid and powerful steps on the road of film. After opening the studio in early 2017, Hong Tianming admitted that he will participate in film production as a producer, producer, director and other positions, and looks forward to filming and starring in films with his father and family. Hong Jinbao is very supportive of this and looks forward to concocting more exciting works with his son.

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August 5th news, tonight, Geely announced that the Chinese name of the previously warmed new car FX11 is "Boyue L", and it can be selected from the Drive-E series oil-powered version and the Raytheon Zhiqing Hi ? X oil-electric hybrid version.

According to the official introduction, all Boyue L series are equipped with CMA super architecture, applying Raytheon hybrid high-end technology, equipped with NOA high-end intelligent driving system, and all series are equipped with surround emotional light curtains as standard, with the following configurations:

Official image:

According to reports, the Boyue L is the first production car of Geely’s "Vision Starburst" concept car announced last year. It adopts a new design style. The Geely logo is lit up, and it also uses through lights and a nameplate with "Hi · F gasoline-electric hybrid" on the front. The length, width and height of the hybrid version of the car are 4670/1900/1705mm respectively, and the wheelbase is 2777mm.

At present, Geely has not announced the price and IPO time of Boyue L.

　　() On September 19, the investor relations activity record form was released, and the company was surveyed by two institutional units on September 15, 2022.

　　Introduction to the main content of investor relations activities:

　　First, exchange questions and answers

　　Q: The order status of Avita 11

　　Answer: Avita 11 is the first smart electric vehicle in China with Huawei Inside solution as standard, with strong aesthetic tension, smart driving ability and excellent comprehensive performance. It integrates 34 smart driving sensors such as 3 lidars, 6 millimeter-wave radars, 12 ultrasonic radars, etc., which can provide users with intelligent driving experience with full scene coverage; it also has super driving and safety performance, with a maximum battery life of 680 kilometers, a zero-hundred-kilometer acceleration of only 3.98 seconds, and a 100-kilometer braking distance of less than 35 meters, which can bring users a "human-vehicle integration" driving experience; more than 100 special project safety tests, with innovative technologies such as active suppression of thermal spread, can carry out early warning management of the battery life cycle to maximize user safety. Up to now, Avita 11 orders have exceeded 20,000; the Avita 011 jointly created by the world’s top fashion masters, limited to 500 units in the world, was sold out in the first stop of promotion.

　　As a high-end lifestyle brand driven by technology, Avita Technology is committed to exploring future-oriented humanized travel technology and becoming "the embodiment of wisdom that understands you". To this end, Avita brand first proposed the "E.I. user request theoretical system", that is, emotional intelligence, and shaped the brand’s DNA. Through forward-looking aesthetics and warm technology, it creates a full-scene connected intelligent life, and promotes the accelerated arrival of the "era of emotional intelligent electric vehicles".

　　In terms of production capacity, Avita is produced at Chongqing Changan Yuzui Base, which has an intelligent flexible production line that can achieve an annual production capacity of up to 350,000 vehicles.

　　In terms of channel construction, Avita will focus on building its own channels, and will also expand more diversified channel models with excellent partners. At the same time, Avita is also actively implementing preparations for entering its store channel sales with Huawei.

　　In order to serve every user well, Avita’s first 10-city Avita experience center and experience space are now fully open. By the end of this year, the channel will expand to 110 cities across the country.

　　On September 9th, the national user experience activity of "Avita Driving and Control Camps" was officially launched. Users can truly experience the new travel experience of Avita 11 through static intelligent experience, dynamic venue test drive and open road test drive. Within two months, "Avita Driving and Control Camps" will go to ten cities in Shanghai, Beijing, Shenzhen, Hangzhou, Chengdu, Chongqing, Guangzhou, Hangzhou, Suzhou and Zhengzhou, so stay tuned!

　　Q: The company recently held the second Science and Technology Ecology Conference. I wonder what specific measures will be taken to promote the implementation of the intelligent strategy?

　　A: At the end of August, the company held the second technology ecology conference of Changan Automobile, and released a new smart brand – "Zhuge Intelligent", which will bring users the three core experiences of "Zhuge Interaction, Zhuge Intelligent Driving, and Zhuge Ecology".

　　Zhuge Intelligent can actively perceive the needs of users in all scenarios, and rely on a powerful central computing platform and end-cloud integrated system to achieve intelligent decision-making. Through scalable software and hardware and customizable service ecosystems, it brings safer intelligent driving, more intimate intelligent interaction and richer intelligent ecology.

　　For the creation of smart brands, we will accelerate the implementation of new architectures, iterate new product development, and solidly advance the Changan solution for software-defined vehicles.

　　Based on the Changan Super Digital Platform – SDA architecture, the first new automotive project – CD701 was created, which has:

　　(1) The "stunning enough" design is a "new species" that combines the atmospheric strength of an SUV and the off-road cool elements of a pickup truck in appearance design, and a new "mobile home" that brings a new "five senses" experience in interior design;

　　(2) The "get what you want" function, in the functional scene, through space combination, change, expansion, combined with situational intelligence, becomes the user’s exclusive queen room, conference room, or viewing terrace, living room;

　　(3) The application of "great value and cool" is compatible with a large number of APPs in the application scenario, which is equivalent to having multiple devices such as laptops and game consoles at the same time. In the future, it can even be transformed into an energy storage unit and a computing power center.

　　Q: How is the sales of Deep Blue 03?

　　Answer: The first strategic model of Changan Deep Blue, the Deep Blue SL03, includes three power combinations of pure electric version, extended range version and hydrogen fuel cell version. The extended range version can reach a range of up to 1200km, which can truly achieve "mileage without anxiety". The maximum power of the pure electric version can reach 190 kilowatts, the power consumption of 100 kilometers is as low as 12.3 kWh, and the acceleration of 100 kilometers only takes 5.9s. It not only enjoys the surging power, but also ensures the car economy. With excellent product power, the Deep Blue SL03 exceeded 10,000 orders in 33 minutes after its release. As of now, the cumulative order has exceeded 40,000.

　　By the end of September, Changan Deep Blue will open nearly 600 independent image stores across the country, and the delivery center, warehousing center, and maintenance center will also be put into use one after another along with the delivery rhythm to provide users with better service and experience.

　　By 2025, Changan Deep Blue will launch 1 to 2 products every year, equipped with the first 100 industry or the same level of leading intelligent technology technology and configuration, to create a new 15-300,000 yuan level of electric vehicles blue ocean market, to meet the mainstream population quality green travel needs. Before 2025, 5 new product layouts will be completed, and the sales plan will reach 700,000 vehicles.

　　Q: The company has encountered difficulties such as epidemic, high temperature and power failure this year. I don’t know if the annual goal can be achieved as scheduled

　　Answer: At the end of August, the company’s production has been fully restored, and the September production plan has been optimized to minimize the impact. The company maintains confidence in the completion of the annual target and makes every effort to ensure the achievement of the annual target;

　　Chongqing Changan Automobile joint stock company’s main business is the R & D, manufacturing and sales of complete vehicles (including passenger cars and commercial vehicles), as well as the R & D and production of engines. The company’s main products are cars, SUVs, MPVs, crossover passenger cars, buses and trucks. CS75PLUS sold 72,000 units in 4 months, setting a record for the fastest listing volume. Auchan X7 entered the top ten sales of autonomous compact SUVs in the country. In terms of new energy, the performance of the independent innovation seven-in-one system assembly, that is, the third-generation intelligent vehicle domain controller "Changan Smart Core", has increased by 70%, reaching the industry’s leading level. CS75PLUS won the 2019 International CMF Design Supreme Gold Award, and won the 2019 China Smart Car Index Evaluation and China Auto Health Index VOC/VOI sector evaluation double champion. Blue Whale NE platform products have the highest thermal efficiency of 40%, leading the industry in a number of indicators, and won the title of "China Heart" Top Ten Engines.

　　The details of the participating institutions are as follows:

　　The Xiaomi TV can be connected to a Bluetooth speaker. After finding the Bluetooth function in the settings of the Xiaomi TV, the search device can be directly paired and connected. The detailed method is as follows.

　　Can the Xiaomi TV be connected to a Bluetooth speaker?

　　Xiaomi TV can be connected to a Bluetooth speaker. After finding the Bluetooth function in the settings of Xiaomi TV, the search device can be directly paired and connected. The detailed method is as follows:

　　1. Open the Xiaomi TV, enter the Xiaomi TV homepage, click "My App" on the homepage, and enter the My App interface.

　　2. On the My App interface, click "Xiaomi TV Settings" to enter the Xiaomi TV Settings interface.

　　3. On the TV settings interface, click "Peripherals and Bluetooth" to enter the Peripherals and Bluetooth interface.

　　4. On the peripheral and Bluetooth interface, click "Search Device" under "Bluetooth" to search for nearby Bluetooth speakers.

　　5. The searched Bluetooth speaker will appear in the "searched device" list, click the Bluetooth speaker, and connect to the Bluetooth speaker.

　　6. If the Xiaomi TV is successfully connected to the Bluetooth speaker, the sound of the Xiaomi TV can be played through the Bluetooth speaker.　

Easy Sifang technology platform is a complete technology platform. Simply speaking, it is easy to be perceived by users, including the following functions:

1. In-situ U-turn: The four motors drive the vehicle to have the function of in-situ U-turn. It not only makes vehicles more flexible on narrow roads, but also helps to stop and get out of trouble under bad road conditions such as urban waterlogging and ice and snow roads.

2. Four-wheel independent drive: Easy Sifang technology realizes the real four-wheel independent drive through the highly coordinated control architecture of central computing platform and domain controller, and integrates multi-modal sensing signals, which can realize the precise control of vehicle four-wheel dynamics according to road conditions and needs. When driving on ice and snow roads in winter, the core control technology of Yifangfang can also make full use of the best adhesion on the ground and improve the handling stability limit of vehicles.

3. Three-motor vector control: Through three-motor vector control, it can provide excellent driving experience and avoid the occurrence of secondary accidents.

As far as the information released at present is concerned, off-road is only the extreme challenge scene that is open at this stage with looking up to U8. Easy Sifang also has the ability to solve the practical problems encountered by users in daily travel, such as the inflexible travel of traditional large-scale hard-core off-road vehicles in cities and the low stability of high-speed driving.

Safety, performance and experience are the vision of the technology platform, which means that the easy Sifang technology platform is not only a high-performance powertrain with thousands of horsepower, but also changes the control mode of vehicles from the bottom logic to control vehicles more efficiently and safely. Generally speaking, the purpose of BYD Easy Sifang Technology is to improve the driving experience, create the ultimate safety performance and excellent handling, and bring users a subversive driving experience.

The case of Microsoft’s acquisition of Activision Blizzard was recently deeply investigated by CMA regulators. Although Microsoft has repeatedly said that COD will continue to be released on multiple platforms, CMA still doubts its statement.

And one of the important reasons is ——Bethesda.

Before Microsoft acquired B Club, all its games were on multiple platforms. After Microsoft acquired B Club, the upcoming Starry Sky will be the exclusive work of Xbox. In addition, CMA also mentioned Obsidian Studio’s World2 and Oath.

However, it should be noted that Microsoft did not make any public promises when it acquired Bethesda. Microsoft also said last year that Bethesda’s games will be monopolized by the platform where Game Pass is located. Microsoft will also provide support for games that have signed agreements to log on to multiple platforms.

But even so, CMA still has some doubts about Microsoft’s statement that COD has landed on multiple platforms.

　　[Pacific Auto] At the Xiaomi Auto Technology Conference, Xiaomi SU7 made its debut. In addition to the visible exterior interior, Lei Jun also revealed many details of passive safety design of SU7 at the conference. It adopted an armored cage steel-aluminum hybrid body with a torsional stiffness as high as 51,000 N m/deg, which was made a "new generation highway" by Lei Jun. Let’s take a look at the technical characteristics of passive safety of SU7.

　　First of all, in terms of passive safety standards, Xiaomi SU7 is working towards the five safety standards of the latest regulations of the crash test center, such as the 2023 version of Five Stars and the 2024 version of Five Stars.

　　So what are the technical highlights of SU7 in order to achieve these high standards of safety testing? Let’s take a look at the materials for the body structure first. SU7 adopts the armored cage steel-aluminum hybrid body, and uses ultra-high strength steel up to 2000MPa in key parts such as, B-pillar and floor beam, and the proportion of high strength steel and aluminum alloy reaches 90.1%. This is the guarantee that the passenger compartment space will not be invaded in the collision.

　　The application of materials is on the one hand, and the design of structure is equally important. There are several major features on SU7, such as composite super-high strength front longitudinal beam, integrated die-cast aluminum triangular beam, super-strong steel beam-aluminum threshold beam and large die-cast integrated rear floor.

　　It is worth mentioning that the design of super-strong steel beam and aluminum sill beam can make the whole vehicle have a lateral impact force of 820kN, which makes the body more calm in the face of severe collision conditions. With the technology of battery CTB, the torsional stiffness of Xiaomi SU7 can reach an astonishing 51 000 N m/deg. What is the concept? The torsional stiffness of the vehicle is 50000 n m/deg.

On the other hand, Xiaomi SU7 is equipped with seven airbags, the biggest feature of which is that it is equipped with a remote airbag in the middle, that is, the role of preventing occupants from colliding with each other in a side collision is more common in European models, but not many in domestic models. But like, the rear seat side airbag is not seen, is it safe enough to be unnecessary?

　　It was also mentioned at the press conference that Xiaomi SU7 has more than 40 passive safety collision tests, covering all collision standards of C-NCAP and C-IASI. Moreover, in the common frontal collision and side collision, the speed is higher, even in the tail collision test, the speed reaches 90km/h, which is higher than the most stringent American FMVSS standard. We will wait and see what the actual passive security is.